The HeadsUpdate

Our latest thinking about product-led sales and updates from our company.

Earl Lee

August 3, 2021

June 4, 2021

Product Qualified Leads (PQLs) are a better way to sell. So why aren't more companies using them? (Part 1 of 2)

PQLs convert at higher rates and result in more engaged customers. Every PLG company should learn to love them.

Momo Ong

July 15, 2021

June 4, 2021

When should you hire sales for your PLG company? 5 crucial questions to ask

Your PLG company is growing on its own, but you know that the time will come to layer on sales. But when's the right time?

Jeremy Pulmano

July 13, 2021

PLG Go-to-market Primer

We've compiled a list of great articles and podcasts on product-led growth, and how go-to-market teams adapt to complement the product in PLG companies.

Nathan Wangliao

July 12, 2021

June 11, 2021

4 signs you need a tool to empower your product-led sales team

Is your sales team not working as effectively as it can be? Here are 4 signs you need the right tool to empower your product-led sales team.

Nathan Wangliao

June 29, 2021

June 11, 2021

A step-by-step guide to building your own PLG CRM

With no incumbents in the PLG sales tooling space, many companies are considering building a tool internally. Advice on doing so, however, is scant. In this article, we lay out a DIY approach for PLG CRM.

Nathan Wangliao

June 10, 2021

June 11, 2021

Product-Led Growth (PLG) CRM: Hype or the next big thing?

Recently, there's been a lot of buzz about how product-led growth (PLG) is changing sales tooling. The PLG CRM could be the next be thing.

Sam Maynard

June 4, 2021

Why I Joined HeadsUp

Sam Maynard, one of our Founding Software Engineers, details his journey to HeadsUp!

Momo Ong

August 1, 2020

June 4, 2021

HeadsUp achieves SOC 2 readiness in record time

HeadsUp achieves SOC 2 compliance, a leading standard for companies, in record time, underscoring our commitment the privacy and security of your data.

Earl Lee

August 1, 2020

Momo Ong

June 4, 2021

Meet HeadsUp

Product-led growth is transforming how sales and revenue teams work, and HeadsUp is here to help.

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