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PLG MastersSales

Alex Younes: Efficient Strategies To Maximize Early Stage Sales Efforts

Dovetail’s Enterprise Business Lead Alex Younes shares high-impact self-service strategies for early stage PLG companies to operate efficiently and effectively

Rachel Chia6 min read
GrowthPLG Masters

Christof Jaritz: How to create SaaS products that stay in-demand

Customisation and customer conversations are the secret to keeping SaaS solutions in-demand.

Rachel Chia5 min read
GrowthPLG Masters

Georgios Gatos: This PLG tactic helped Toggl double its free-to-paid conversion

Georgios shares a tactic he used at Toggl that 2x'ed free-to-paid conversion rates

Mitchell Tan6 min read
PLG MastersSales

Jim Norton: Why PLG Companies Need a Direct Sales Team and How to Do It Right

Jim shares how direct sales can work in the favor of PLG companies, especially when competitors are relying primarily on a self-serve model

Mitchell Tan7 min read
GrowthPLG MastersSales

How Vercel’s Product Advocates team blends PLG sales with customer support

Vercel CRO and Senior Director of Growth share insights into how they built an innovative go-to-market organization for their PLG motion

Mitchell Tan7 min read
GrowthPLG Masters

Christopher Reuter: PLG Strategies for Open Source Products

Chris shares learnings on building a PLG motion in the constraints of an open-source company, which can't collect data from many free users.

Mitchell Tan5 min read
GrowthPLG Masters

Bulut Akışık: The Biggest PLG Misstep and How To Avoid It

Jotform’s VP of Growth Bulut Akışık discusses why understanding customers is crucial for product development and sales for product-led growth companies

Mitchell Tan5 min read
PLG MastersSales

Rohan Bairat: How to reject RFPs and still close enterprise deals as a PLG startup

RFPs represent costly blockers to PLG companies selling into large enterprises. Rohan shares how to reject them, but still close the deal.

Mitchell Tan4 min read
PLG MastersSales

Pranav Piyush: If self-serve works fine, why layer on sales?

Pranav shares why you might want to consider layering on sales to your self-serve PLG motion, even if it seems less efficient

Mitchell Tan6 min read

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